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Smart Factory Expo


What is an IfM masterclass?

Taking place within Smart Factory Expo, the Institute for Manufacturing (IfM), University of Cambridge Masterclasses are designed to challenge and extend your thinking in relation to some of the most pressing challenges and opportunities you and your organisation face.

We use research and frameworks developed at the University of Cambridge so you can gain practical insights and recommendations you can take back to your business after Digital Manufacturing Week.

These interactive workshops are free to attend, but places are limited to 25 due to the format of the sessions. Early registrations will have priority booking access.

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Why attend?

Through discussions with your peers, and guided by an IfM Industrial Practitioner, you will have the opportunity to explore and work through knotty problems in a supportive and open environment. Our Industrial Practitioners have extensive expertise in supporting organisations across many sectors, and so are ideally placed to answer any questions you have and unpick the challenges you are facing.


Masterclasses will run across the two days of the exhibition.

The timetable for this year's programme will be released shortly.

Previous strategic masterclass topics have included:

  • Strategic roadmapping
  • Technology and innovation management
  • Sustainability
  • Digital strategy
  • Automation assessment
  • Barriers to AI adoption

Get priority access to booking

Book your ticket for Smart Factory Expo now to be the first to hear when the IfM masterclass applications open


Each masterclass is organised by IfM Engage at the Institute for Manufacturing (IfM), University of Cambridge, and is free to attend. The IfM’s mission is to manufacture a better world through the impact of our research, education and practice activities in the manufacturing community. To support this objective, we are only accepting bookings from manufacturing and technology organisations for these masterclasses - we will not be accepting bookings from consultancies.